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Friday, 4 February 2011

Treatment Sheet

Target Readership: My music magazine Subsound is a niche magazine aimed at people who are into the drum and bass genre. My target audience is 16-25, and I feel as there are not many drum and bass magazines about if my magazine were to be of a good quality, people would continue to buy it so I would get some very loyal customers who would perhaps buy my magazine every month when it comes out. Hopefully the people who would buy this magazine will be at the age where they are starting to go out more and so will want to hear about drum and bass nights all over the country so this is the kind of information I would publish in my magazine.

Form and Style: Subsound is a music magazine on A4 in full colour,. I will always have a photograph of an up and coming DJ or a well known DJ on the front cover  often in obscure and random places, I got this idea from the magazine ATM where Marcus Intalex is on the front cover playing golf. I will have some cover lines around the picture giving an insight of what is in the magazine. Subsound will be priced at £3.20 a month. For my colour scheme I will try to keep it relatively minimalist but the colours I do use will be very bright iridescent typical colours of what you would associate with the music genre drum and bass. 

Themes and Typical Features: Inside the magazine there is information about the biggest and best DJ’s and also some underdogs in the world of drum and bass. I will also be including information about good nights out around the UK, my magazine will come with a free mix CD every month. Subsound magazine will contain song and album reviews and reviews on new products and technology. Like many other music magazines mine will have a competition with the chance to win some tickets to a night out etc. The main focus points of Subsound is to be an interesting piece of reading material and hopefully influential to those who are hoping to mix or produce drum and bass. Subsound magazine will contain reviews on various drum and bass nights, songs, albums and various other things such as festivals.

Potential Advertisers: Potentially there are lots of different ways I could advertise this magazine for example big music entertainment stores like HMV and Powerplay also websites that have drum and bass on for instance quantum drum and bass on YouTube, also little outlets that sell Drum and Bass vinyl.

Editorial Team: I will use Editors of mixed age from the music magazine ATM and publishers from the music magazine Mixmag. The editorial team will all be of the same age as the target audience as this way they have a first hand experience of what it’s like. All of the editorial team still enjoy going out and visiting various drum and bass nights.

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